Blog For Profit

Many webmasters are still running static sites, a lot of them making money from Adsense as their site gets visitors to its pages. Some of them must be wondering whether a blog may be a better option than the static site they run especially for their adsense revenue. Here is a quick list of five reasons that using blog software such as Wordpress is advantageous over a static site.

1. A blog automatically updates all the links on your site if you decide to add an extra section or page. A hard wired static site can use PHP or other includes to update the links across the whole site, but it then takes a re-organisation of the menu to fit it all in. A blog will update all the pages, and menus instantly with no further work on the part of the webmaster.
2. Posting to a blog is as quick and easy, as easy as filling in a form. You don’t need to look at html tags, and images can be added as you write. A static site will require an html editor or knowledge of HTMl tags to write your new post or update.
3. Plugins, wordpress has a great plugin system which means you can add functionality across your site with minimal effort. Almost anything you’d want to add to a site is available as a Wordpress plugin, from forms to social bookmarking, adverts to search engine optimisations, all are available to upload and activate.
4. Changing the look and feel of a website can be a hit and miss affair. Especially if the site has a few hundred pages to change. Search and replace software can be used on static sites to replace chunks of html across the whole site, but a blog just needs a new theme. When you theme your blog, the whole site changes with just a click of a button and you don’t need to upload the entire set of html pages each time. Don’t like it, change it back. Try doing that with a static site.
5. Search engines love blogs. Because the whole raison d’etre of a search engine is finding and cataloging content for people to find, a regularly updated blog will have the search engines coming around to check regularly for new posts. You can also choose whether your blog displays a static page at the front or one which changes as you add new posts. Which one do you think will bring the search engines back over and over again? The one which shows the latest post looks like a new page each time, fresh and ready to be re-indexed.

So there are some good reasons to blog rather than run a static site, what do you think isn’t it time you started blogging?

This entry was posted on Saturday, August 23rd, 2008 at 7:33 am and is filed under Start Blogging. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.